Taking Marketing More Seriously
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Taking Marketing More Seriously

After dealing with lagging sales for over five years, it occurred to me that we needed to do something to improve the visibility of our business. We started focusing carefully on marketing, including making our web presence more prominent. We analyzed our demographics, and we worked with a marketing company to make our online content more relevant. The difference was amazing. Within about six months, our company was enjoying a higher customer count and more online traffic. The purpose of this blog is to help you to see how important marketing is, and why every business owner should invest in marketing materials and services.

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Taking Marketing More Seriously

  • Three Ways To Attract More Customers To Your New Bar And Grill Restaurant

    31 March 2016

    When you first open a bar and grill-style restaurant, one of your biggest challenges will be building a loyal clientele. Once you draw in customers and make a good impression, you can count on many coming back to watch the big games and become regulars over time. But how can you get more first-time clients? Here are three strategies to try. Sponsor a Local Sports Team Get in touch with the organizers of local sports leagues.

  • Tips For Starting A Video Production Company

    30 March 2016

    If you are considering starting a video production company, you know that you are entering into an interesting field that has a lot of competition. Here are some tips in order to make sure that you are as successful as possible. 1. Diversify Your Abilities and Produce Projects to Show It In order to make sure that you are able to accept as many clients as possible, you will need to have as wide a range of skills as possible.

  • Three Tips For Getting The Most Of Your Video Marketing

    30 March 2016

    When it comes to getting the most of your business, you owe it to yourself to learn as much as you can about marketing. Video is one of the best ways to go about it, so you need to embrace video creation and marketing. You will need to go about it in the right way, which means employing some tips and guidelines that will allow you to get the greatest value from your site.

  • 3 Things To Avoid When Designing Your Website

    24 March 2016

    Whether you are thinking about creating a website for business reasons or pleasure reasons, there are a few things that you should know about before you design your website. Certain aspects of a website can turn off users, and when creating a website, you want to create a site that draws in users rather than repels them. Before you start your web-designing project, you should know a few things that you should avoid when designing your site.

  • 3 Types Of Research You Should Do Before Starting Your Business

    23 March 2016

    Many entrepreneurs have grand ideas about the business they want to start. However, without sufficient research, you may find your ideas fall short of their intended goals. During the planning stage, a small investment in research can improve the sustainability of your business. Market Since you have a general idea of the type of business you want or the product you will create, this is enough information for preliminary research about your market.