Taking Marketing More Seriously
About Me
Taking Marketing More Seriously

After dealing with lagging sales for over five years, it occurred to me that we needed to do something to improve the visibility of our business. We started focusing carefully on marketing, including making our web presence more prominent. We analyzed our demographics, and we worked with a marketing company to make our online content more relevant. The difference was amazing. Within about six months, our company was enjoying a higher customer count and more online traffic. The purpose of this blog is to help you to see how important marketing is, and why every business owner should invest in marketing materials and services.

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Taking Marketing More Seriously

  • Should You Work With An Advertising Agency For Your Marketing Needs?

    17 July 2020

    If you own a small business or even a mid-sized business, you may still feel as if you have to do all of the tasks of running and marketing your business yourself. It can be difficult to delegate to your employees, let alone consider outsourcing some of the work of running your business. However, there are many good and compelling reasons why you should hire an advertising agency to help you with your business advertising and marketing.

  • Why Your Business Should Start Using IP Targeting When Seeking New Customers

    12 May 2020

    Are you looking for a boost to your business or a way to increase your customer base? If so, you might be looking at different ways to get ads or marketing in front of people online. But just sending out ads to any random website or user is not a great way to go about a marketing campaign. For best results, more and more companies today are turning to IP address targeting software.

  • Here's How A Real Estate Advertising Agency Can Help You Sell More Homes

    24 November 2019

    Whether you're working for a buyer or a seller, your ultimate goal is to sell houses if you're like most realtors. But you need customers to sell houses, which means advertising your real estate business and generating new leads. Here's how a real estate agent advertising service can help you achieve your sales goals. They'll Help You Build Your Brand One important service you can expect your real estate advertising agency to provide is brand building.

  • 3 Social Media Management Tips

    18 October 2019

    If you are running a business, you need to have social media as part of your overall marketing strategy. However, there are a lot of social media sites out there, and keeping up with all of them can be frustrating and time-consuming. What all this means is that you need to find a way to effectively manage your time so that social media doesn't overwhelm you. Here are some strategies for doing that.

  • Is Your New Buffet Restaurant Struggling To Stand Out? Succeed With Direct Mail Marketing

    6 May 2019

    Opening a new buffet restaurant in a big city can be a major challenge even if your food is great. Once the novelty of being new wears off, your customers may start to wane. Thankfully, you can increase the number of people with a high-quality direct mail marketing campaign. Restaurant Marketing is a Unique Challenge Buffets often have a heavy appeal to certain types of people but often come with a bad reputation.