Taking Marketing More Seriously
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Taking Marketing More Seriously

After dealing with lagging sales for over five years, it occurred to me that we needed to do something to improve the visibility of our business. We started focusing carefully on marketing, including making our web presence more prominent. We analyzed our demographics, and we worked with a marketing company to make our online content more relevant. The difference was amazing. Within about six months, our company was enjoying a higher customer count and more online traffic. The purpose of this blog is to help you to see how important marketing is, and why every business owner should invest in marketing materials and services.

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Taking Marketing More Seriously

  • Learn How To Choose The Perfect Local Restaurant When You Have An Autistic Child

    27 April 2016

    Having a child with autism can make doing normal day-to-day activities that other families do a bit difficult. If you have an autistic child, taking him or her out to eat at a restaurant may seem nearly impossible. Use the guide that follows to find the perfect local restaurant to take your child when you want to take your family out to eat. Look for a Quiet Atmosphere You need to look for a restaurant that has a quiet atmosphere.

  • Three Ways To Make Your Strategy Execution More Effective

    8 April 2016

    The best marketing plan in the world is of little value if you do not have an effective execution plan. Marketing strategy execution is vital for running a successful campaign. Integrate these ideas into your execution strategy to make it as effective as possible at reaching prospective customers. 1. Reevaluate your website's SEO content. SEO (search engine optimization) is the process of designing a website so that it is more easily accessible on popular search engines.

  • Why Your Business Should Use Aerial Advertising

    7 April 2016

    Are you a business owner? Are you looking for new and interesting ways to reach out to new customers? There are many different ways to capture the attention of a wide number of people. Some of the most spectacular and unique advertising methods can involve the use of airplanes. Here are some reasons why and how aerial marketing can help your business: Target large groups of people at once: When you advertise on a billboard or at a bus stop, it may not be seen by the number of people that you would hope.

  • Three Ways To Attract More Customers To Your New Bar And Grill Restaurant

    31 March 2016

    When you first open a bar and grill-style restaurant, one of your biggest challenges will be building a loyal clientele. Once you draw in customers and make a good impression, you can count on many coming back to watch the big games and become regulars over time. But how can you get more first-time clients? Here are three strategies to try. Sponsor a Local Sports Team Get in touch with the organizers of local sports leagues.

  • Tips For Starting A Video Production Company

    30 March 2016

    If you are considering starting a video production company, you know that you are entering into an interesting field that has a lot of competition. Here are some tips in order to make sure that you are as successful as possible. 1. Diversify Your Abilities and Produce Projects to Show It In order to make sure that you are able to accept as many clients as possible, you will need to have as wide a range of skills as possible.